Hello friends,
This is Maddy “Zemora” Simmons with the Tabletop Alliance at MageTCG.
I’m reaching out with a very special update — one that directly affects our retailers, wholesalers, and community partners who want to be part of something truly exciting.
Due to overwhelming demand from retailers and wholesalers, we introduced brand-new Wholesale Launch Partner tiers on our Kickstarter campaign — designed specifically for LGSs and wholesalers who want to join us in shaping the future of MageTCG. See them now on Kickstarter.
These tiers are intentionally limited to:
6 spots at the first tier, 5 at the next, then 4, and finally just 3 at the top. Each tier also steps up the retail discount slightly, from 45.5%, 46%, 46.5%, and 47% respectively.
Once they’re claimed… that’s it.
Note: After our first launch and after we reach production at scale, we will be able to adjust the pricing to be even better for retailers and wholesalers - but we have startup costs to factor in and Kickstarter’s fee, so we can’t quite reach the full retailer/wholesaler discount at this stage.
Before I go any further, I’d love for you to hear directly from our Founder, Elder Mage himself. His message explains why these tiers exist, how they protect retailers, and how they help us scale product availability and unlock premium-tier manufacturing options for the entire ecosystem.
Message From Elder Mage:
Why This Matters
These Wholesale Launch Partner tiers are structured carefully to:
✨ Protect retailer margin integrity (retailers can participate)
✨ Help us meet minimum order quantities for a premium-tier printing partner
✨ Ensure global product availability and prevent shortages**
✨ Build a stable worldwide inventory for players and collectors
**The issue of product availability is called out by Erick, with Mox Archives and Games in this interview at “7:10”.
We designed this with stores in mind. These aren’t “online-only wholesaler” packages.
They’re ideal for wholesalers with in-store locations, so you can:
Join our Launch Partner Program
Run events and demo nights
Participate directly in our early community-building efforts
Receive marketing support and store-focused reinvestment
Meet Our Current Launch Partners
We already have an amazing group of stores who have stepped forward, backed the vision, or are actively working out orders with us right now. These early partners are positioning themselves at the front of this movement — and we’d love to invite you to join them.
If your store joins the Wholesale Launch Partner tiers, you’ll be standing shoulder-to-shoulder with them as a foundational part of MageTCG’s global rollout.
Want to Discuss Details? I'm Here. 💛
If you’d like to talk through the tiers, explore a potential partnership, or ask questions about how this works for your store or distribution channel:
📧 Please email me directly at:
[email protected]
I’d love to hear from you and help guide you through anything you need.
Thank you so much for being part of this growing community, and for believing in the world we’re building together. These Wholesale Launch Partner tiers are a huge step forward — and I sincerely hope you’ll consider supporting the campaign and claiming one before they're gone.
The Wholesale Tiers are live now: https://www.kickstarter.com/projects/eldermage/mage-tcg
Warmly,
Maddy “Zemora” Simmons
Tabletop Alliance & MageTCG